BaxterStorey - Glassworks

"We wanted to update our grab and go offering following a successful retender whereby we were re-awarded the contract at top law firm Burges Salmon. Our typical customer here is a high profile professional with very high expectations and standards. So we wanted to make our offering more high end too, whilst maintaining a retail feel that mimics the high street.

We needed a new label design that would further enhance the clean, premium finish of Glassworks - our cafe and brand on site. I'd used Planglow in the past and once again found the service to be very good - we were really pleased with the new labels designed by Glo and introduced them in late Spring".

Stuart Le-Brun, Operations Manager, BaxterStorey

The labels support a new pricing structure and give the overall feel of a more superior product. They show title, price, the Glassworks name and brand, plus ‘handmade fresh today’ messaging. This is also supported by some additional copy along the breakseal / strap that further highlights our use of fresh produce, as well as the handcrafted, bespoke recipes we create for our customers.

Stuart Le Brun , Operations Manager, BaxterStorey